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film 019 · code

About · Intro

10.0s · 1920×1080 · 30fps · one take

The intro film for this site's about page. Logos from João's branding work cut on the beat, and the camera pulls back through a wall of them until it reads as his portrait, which develops into the photo beside the page's title.

An original score composed in code. No spoken dialogue. On-screen text carries the story.

scene breakdown · select a scene to play

The study

Introduce a branding specialist with the work itself: the identities he designed, arranged until they become him.

tools
HyperFramesHTMLCanvasGSAPFFmpegPython
techniques
PhotomosaicCut on the beatLog-space zoomTile flip reveal

process notes

01

A mosaic of real logos

A short Python script packs the logos from the branding reel into one atlas and gives every tile of a grid over the portrait the logo whose brightness is closest to that spot, never repeating a neighbour.

02

One tile to the whole wall

The last card of the run is the tile on the eye. The camera pulls back in log space, so the zoom reads at an even speed, and as the colour drains each tile is drawn at lower contrast over its own tone until the wall reads as a face.

03

Develop into the photo

From the eye outwards every tile flips over and its back is the photo, which lands where the page puts it, beside the title. The score is composed in code.